Category Archives: Marketing Tips for Artists
Hey Media or Radio! Hit me up if you’d like to cover my music
I’ve done this before. 12+ years ago. Then I thought about it. What types of media and radio people are just waiting for people to ask this question so they can respond? Occasionally you’ll connect with a gem but usually … Continue reading
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Making Claims Without Doing the Research
As I was working this morning, something came across my desk that caught my attention. This note made a claim to be the first in doing something when it clearly wasn’t first. Now the mistake may have been an innocent … Continue reading
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What not to do – A (partial) Checklist
Here are some bullet points of things you shouldn’t be doing. Surely I’ve missed a few but here goes… 1. Email a press release or other submission with no proper introduction or even a greeting. Don’t hit the “forward” button … Continue reading
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What not to do – Random Email
I’ve been slacking on the blogging only for lack of time. This entry is an email I wrote to an artist who sent me a random email about his album. No personal introduction… no relationship… sent to an email that … Continue reading
DJs hollerin over the track…
This junk is funny! Oh and… follow Sphere of Hip-Hop on Twitter: @sphereofhiphop @sohhdailydl @sohhpodcast
2011 New Year Resolutions for Artists and Fans
I wrote two feature articles for Sphereofhiphop.com a few weeks ago. Each article centered around various resolutions that artists and also music fans could make. Check them out… 2011 New Year Resolutions for Christian Hip-Hop Artists 2011 New Year Resolutions … Continue reading
Got a question? Idea for a post?
Hit me up on the comments, I’d be happy to share anything I know.
Posted in General, Industry, Marketing Tips for Artists
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Pay to play
Hey you! Yeah… you. Come over here. I’ve got some air to sell you. Yeah, you can get it free on your own but you should buy mine. After all, it’s ministry. Payola is an ugly part of the mainstream … Continue reading
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Proper online ad design
Did you know that 8 out of 10 people who view an online ad will never click on it? Media Post just released some statistics on user behavior when it comes to online ads. 6% of all internet users are … Continue reading
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Fan lists vs Media lists
It’s something of an epidemic in our scene. In hurrying to get information out on what you’re doing as an artist… you’re forgetting the very people you ought to be serving info to first – media. Somehow (almost always without … Continue reading
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